Our down-to-the-street expertise is your competitive advantage. We know the sales history of homes in your neighbourhood, on your block, and even next door. Go ahead, ask us!

Thoughtful selling services

Our plan for your selling experience is well thought-out, as we take a thorough look at your market position and draw on years of experience to back our strategy. From proven traditional marketing efforts to the latest in digital marketing, we apply our refined process to your unique scenario to bring out the best in your property and carry out a simplified, straightforward experience you’ll actually be excited about.

Our Winning Formula

Here’s how we set up for success:

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01.Initial consultation

We will provide you with a room-by-room list of improvements that are smart, cost effective and dollar-producing. These updates are strategic, offer a high return on investment, and will have as little disruption to your life as possible.

02.Nested staging

We stage homes strategically to attract the right buyer. Our goal is to make your home look lived in, and not staged  (which is not as simple as it sounds). Our staging is proven to create stunning results for a better return.

03.Bespoke marketing

Why settle for the same old, same old? Our bespoke marketing efforts are customized to your property, ensuring that potential buyers are blown away, right away. You’ll see five-star photography, gorgeous videos, and more to make your home shine. This layered strategy is how we reach the ideal buyer.

04.Local campaigns

Our “grassroots” approach includes “Coming Soon” campaigns which generate a real buzz. We keep it local because we know that your ideal buyer might just be around the block.

05.Online exposure

By advertising your listing across social media channels and highly-frequented property websites, we ensure it’s seen by potential buyers wherever they are. Our digital marketing efforts are based on leading-edge strategies proven to increase the amount of exposure your listing gets.

06.West end connections

We’re professionals and we like to keep it that way. When you work with us, we make it our job to sell your property to all local agents. If someone is working with an agent and trying to find a home, they’ll see yours sooner than later thanks to our network.

Your planning partners

We’re here to help you navigate the market and be your knowledge resource. Providing you with relevant, up-to-date information and unmatched west end wisdom, we empower you to make the best decisions throughout your experience.

Your advantage with nested

Patience, persistence, and a killer strategy always results in a successful sale. When we represent your listing, we become your partners. You get access to our layered marketing strategy and our fierce negotiation skills that protect your interests and never leave money on the table.

Seriously savvy negotiators

No one knows West Toronto like we do. Which means no one will get you more money for your property sale than we will. Armed with historical sales data and on-the-ground expertise, our specialized area knowledge is your secret weapon in negotiations.

“Kathy, Pav, and the team are the best at what they do. They provided data-driven insights, smart marketing, and a great sense of style to sell our home. We had absolute confidence the whole way through the process and I highly recommend working with them.”

— Heather C.

“We feel Nested’s effort and expertise was the main reason our house sold significantly over list price in just one week. Over a five-week period they worked with us daily—from providing professional staging and a detailed to-do list, to creating a customized marketing and sales strategy that most agents don’t offer.  We were very impressed with their professionalism, creativity, and marketing-savvy, and photos and video tour, and all the marketing materials she created to make our home stand out. They demonstrated a deep knowledge of the local market and effectively targeted active buyers, which resulted in 40+ viewings in six days!”

— Jenn P.H.

“Kathy and Pavlena are a dream team. They made this stressful process very manageable and their communication style was clear and concise. They are very well connected, from handymen to mortgage brokers—they know everyone you need to close the deal. We want to stress that their advice was always honest; we never felt like they were telling us what we wanted to hear. After only four days on the market, Nested’s amazing staging and marketing campaign resulted in a bully offer which led to multiple bids that were beyond our expectations.”

— Steve T.